LISTEN: “Greatness” by Olive Louise

“Greatness” is a track that solidifies Olive Louise’s reputation as a masterful storyteller and evocative vocalist. Known for her confessional style and immersive soundscapes, Olive’s new release takes one on a journey through self-empowerment and inner strength.

Hauntingly seductive with Olive’s vocals effortlessly gliding into a powerful, explosive chorus, “Greatness” has wonderful lush and dynamic transitioning from the playful tinkling of a toy piano to the intense drive of hard-hitting drums. They serve to contrast and amplify the song’s central theme of reclaiming control and confidence in the face of discomfort and confrontation.

Olive’s own words capture the essence of the song perfectly, 

“Greatness has been my go-to before I have to deal with confrontation, when I need to set boundaries, or when I have to do something uncomfortable.” 

This raw honesty is a hallmark of her work, allowing one to connect deeply with her narrative of personal empowerment.

The accompanying music video, directed by Olive herself alongside Barbara Safonkina, is nothing short of cinematic. With influences from classic storybooks like Alice in Wonderland and the dark allure of American Horror Story, the visual narrative is as enchanting as it is unsettling. Olive, adorned in an all-tulle dress and draped in a dramatic boa, navigates a surreal landscape that visually echoes the song’s themes of transformation and self-realisation.

“Greatness” showcases Olive Louise’s ability to blend haunting melodies with compelling storytelling. Both adventurous and deeply authentic, the song is a captivating exploration of the human experience and is perfect for those who seek a blend of haunting beauty and bold self-expression.